Over ons

GLOBAL LOVE

We’re Europe’s fastest-growing lingerie brand in 19 countries with state-of-the-art webshops and over 900 stores acting as digital hubs. Our customers (Sheroes) are attracted by our distinct product and brand handwriting, continual new collections, and targeted sub-brands. We aim to appeal to all women irrespective of age, culture, body shape, taste, or budget. This page is to help all those who are part of our journey understand who we are, what we do, the success of our global teams, and our plans for the future.

Hunkemöller joins Science-Based Target initiative



Hunkemöller is excited to announce they have joined the Science-Based Target initiative (SBTi), taking a giant leap forward in its commitment to combat climate change as part of the companies Together Tomorrow journey. By setting greenhouse gas reduction targets for 2035, Hunkemöller reinforces its dedication to reducing carbon emissions through a science-based approach. 

“Our journey towards sustainability has already begun, with significant strides in reducing greenhouse gases across our operations. Now, as SBTi members, we are determined to accelerate our efforts, spanning our entire value chain and products, to make a substantial impact and shrink our CO2 footprint”, says Anke Fransen, Sustainability Manager at Hunkemöller. “Together with our stakeholders, let's create a cleaner, healthier world and pioneer innovative solutions for a low carbon future.” 

A sustainable transformation 

Science-based targets align companies with the goals of the Paris Agreement, aiming to limit global warming to well below 2°C above pre-industrial levels and pursuing efforts to limit warming to 1.5°C. The Science Based Target Initiative (SBTi) guides companies in adopting emissions reductions and net-zero targets based on climate science. “As we embark on this sustainable transformation, we are embracing ESG-conscious and responsible operating models that benefit not only our company but also our stakeholders and the communities we serve”, continues Anke Fransen. Hunkemöller is committed to transparency and will diligently gather data, develop tools, and track emissions, aiming to disclose its total emissions by 2024. Subsequently, it will establish 10-year reduction targets across all three scopes of the GHG Protocol and submit them for approval to SBTi by July 2025 at the latest. 

The roadmap: 

Join us on this incredible journey as we pave the way for a greener, more resilient world. Together, we can make a meaningful impact and create a legacy for future generations.  

About Hunkemöller 

Hunkemöller is one of Europe’s leading and fastest-growing lingerie brands, with 850 stores across 21 countries. Founded in Amsterdam in 1886, the company has since developed into a pan-European omnichannel lingerie brand. Hunkemöller delivers perfect fitting, fashionable, high-quality bodywear products (bras, underwear, nightwear, swimwear, and other categories including fitness gear). Hunkemöller is a truly omnichannel retailer and has integrated technology into every aspect of the business; from customer profiling based on an extensive base of active loyalty program members, to a digitalized recruitment and training process for retail employees. The customer journey is at the heart of Hunkemöller’s strategy and has resulted in a seamless interaction between the physical and digital environment through its click2brick initiatives. Sustainable journey Together Tomorrow was launched in 2020, a name created to unite all activities that look after the planet and its people.